Zynga unleashes new social network, partner programme and Farmville 2
giant game Zynga Social Network reveals With Friends, simulation and the City after a Farmville to its users 300 meters
This is- Zynga, the next generation. Zynga Unleashed for the second annual meeting on Tuesday to its ultra-modern office in San Francisco, the company unveiled Zynga with friends, a social gaming network designed to connect to other players of Zynga, if you are playing on Facebook , or smartphone over the web.
Users can chat with each other, organize meetings and multiplayer game to use a service called Twitter Feed Social, which is constantly updated participants on what others in the community general play, and marking the opening range of securities Zynga.
Several key features of the network has already been published by the Zynga.com company site, but this is the first time be combined into a single social service and is available in all platforms.
"We recognized that our players are on different devices," said Zynga CEO Manuel Bronstein. "But no matter where you play, you want to play with other people. While we try to ensure that we can connect all these experiences.
"There are days where you play on Facebook, others in the smartphone, but want to ensure that all your friends, your qualities, your accomplishments will follow you wherever you are. You are a player in the network. "
The company has also developed a back-end infrastructure for unified, all titles of current and future may be able to take advantage.
made the tools to access the system - Zynga API - available for third party developers, allowing further studies to quickly and easily put their titles on the site Zynga.com. Big names like Konami have registered, and a number of small studies and that 50 cubic Portalarium.
Similarly, the mobile division of the company also announced a new program partners. This gives developers the opportunity to work with smartphone Zynga, the availability of their games through their network of friends and directly to its 22 million active players daily mobile.
revenues will be shared between the studio and Zynga, with the final offer of advertising and infrastructure analysis. Several small studies have already signed up to offer their games through the partnership program, including two British teams:. Crashlab Pradesh Fat
The idea behind the concept is simple partners. Zynga is willing to enter into new genres and wants to create a broader ecosystem around their outlets the most important games. It is hoped to attract mobile developers who have experience in the areas of internal company studies have not explored.
"We are very pleased to genera that are not currently in," said Rob Dyer, director of the partner, who previously worked for the publisher on the relationship of Sony Computer Entertainment America.
"This means that sports, first person shooters, strategy games, role play hardcore ... this is what makes us really happy."
To emphasize this, a title associated with the event announced at Zynga Horn broke, a 3D action RPG Match Game Studios.
Dyer was sincere in his response to questions about Zynga less than favorable reputation in community development. The company was accused of concepts of cloning efficiency and recognize the ideas "inspired" by the developers of small size.
"We are considered Zynga fierce," he said. "People look at us and they fear that their ideas are torn But Zynga went and hired people like me - .. I found a third Sony
"I understand that if we do nothing about it, going out of business. I live in a different building from the rest of Zynga to maintain this separation. We take very seriously."
Much of this new service is an evolution towards a more "hardcore" elements that veteran players are accustomed to services such as PlayStation Network and Xbox Live.
- With Friends of the films Zynga.com, which allows players to find and challenge other players who like the titles are similar and of similar skill level, the company has set up multiplayer in real time to its portfolio in the title as Puzzle Bubble, bubble Safarai.
- This will cover most of the titles available on Zynga's website in the coming months.
- The idea of ??supporting small independent studios with a global network of game is also something we saw earlier in the console manufacturers. It's just that Zynga, of course, has a network of nearly 300 million players.
Arrival Wednesday to Facebook, and supervised by the key designer Mark Skaggs Zynga, the City is essentially the answer Zynga The Sims, a house-building simulation series, allowing participants to design homes dream and then invite your friends around.
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